Human Made Machine Limited
The principal activity of the company is the provision of cutting edge, technology-led services to measure and optimise the effectiveness of marketing strategies, focussed on digital creative content in contextually relevant online settings. The group uses proprietary machine learning technologies allied to testing among panel audiences and proprietary analytics methodologies to support its clients. In so doing, the group enables its clients to reduce risk and drive higher returns on their marketing investment.
Revenue
£15.6m
▲ +29.0% vs prior ~12m period
Profit after tax
£4.3m
Margin 34.6%
Employees
30
▲ +233.3% vs prior ~12m period
Net assets
£10.4m
Total assets £15.9m
Financial history
Revenue by accounting period
3 periods available · ▲ growth ▼ decline
| Period end | Revenue | Growth | Profit before tax | Employees | Net assets |
|---|---|---|---|---|---|
| 30 Apr 2023 | £15.6m | ▲ +29.0% | £5.4m | 30 | £10.4m |
| 30 Apr 2022 | £12.1m | — | £7.2m | 9 | £6.6m |
| 30 Apr 2021 | — | — | — | 5 | £1.7m |
Latest available figures
Period ending 30 Apr 2023. “Not available” means the figure is not in the accounts we hold. We do not estimate missing figures.
These are the most recent accounts available to us; more recent accounts may exist at Companies House.
Profit & loss
- Revenue
- £15.6m
- Gross profit
- £13.5m
- Operating profit
- £5.4m
- Profit before tax
- £5.4m
- Profit after tax
- £4.3m
Balance sheet
- Total assets
- £15.9m
- Cash
- £13.2m
- Total liabilities
- £5.5m
- Net assets
- £10.4m
- Revenue per employee
- £520k
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