Double Eleven Limited

The principal activity of the company continued to be that of technology led video games development and publishing. Strategy & Business Model Double Eleven is a full service video games developer and publisher, working on some of the biggest IP’s in the world, alongside some of the biggest companies in the world. Double Eleven has a very diverse workforce, with headquarters across two continents, employing over 400 people globally. The video game development market is currently navigating a complex landscape marked by significant challenges and emerging opportunities. Between 2023 and 2026, the industry has experienced widespread layoffs and studio closures. Major global companies have reduced their workforces due to rising development costs and a saturated market. Notably, large leading industry businesses have also faced very public financial hurdles, leading to the cancellation of numerous titles and shutdowns of a significant number of successful studios. I am pleased to confirm that whilst this is the industry we operate in, our business has been able to navigate these uncertain times successfully. This is achieved by a business model, revolving around a hybrid approach, that blends in-house game development, publishing and digital distribution, with a balanced portfolio of very successful products (with longevity) and clients in each component. And whilst the industry in general continues to navigate that storm, we continue with our ever present strategy of being a trusted pair of hands, and excelling in a stellar delivery on every occasion, for all of our products and partners. We will however focus a lot on efficiency in the next financial year as, while the gaming industry is facing some short-term challenges, the industry’s resilience, along with its adaptability to changing trends, positions it well for recovery and growth in the near future and we want to be at the forefront of that growth. With 2 HQ’s and vacant / unutilised office space, from our 2024 expansion, we are already ready to expand and adapt further to client demand, and we are already starting to see that happening following the end of the financial year , which is very exciting. And the more lean and efficient we become in the interim the more effective we will be at our next stage of growth.